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New Arrivals
Discover the latest additions to our NEW ARRIVALS page, featuring a curated selection of new styles and classic best-selling silhouettes for men, women, kids, and babies. Explore our range of sun protective clothing, including UPF 50+ rated garments designed to block 98% of UVA/UVB rays. From casual everyday wear to swimwear for the whole family, and from men's and women's active sportswear for outdoor activities to sun shirts for men and women, our collection offers UV clothing for every need. Experience ultimate sun protection with our UPF clothing range, ensuring you stay safe under the sun while enjoying your favorite activities.
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Men's Morada Everyday Short Sleeve T-Shirt Skyride/White Stripe
Skyride/White Stripe
$45.00 USD
The Men’s Morada Everyday Short Sleeve T-Shirt offers the perfect balance of style and sun protection. With an extended short sleeve for extra coverage, a relaxed fit, and built-in UPF...
Abaco Palm Straw Pinch Front Fedora Natural
Natural
$69.00 USD
The Abaco Fedora is crafted from durable palm straw, blending timeless style with rugged functionality. Featuring a classic teardrop crown and a moisture-wicking internal sweatband, this hat is finished with...
Natural
Christy Large Brim Fedora With Fancy Bow Ivory/Flamingo Pink
Ivory/Flamingo Pink
$79.00 USD
Inspired by the refined men’s styles of the past, the Christy Wool Fedora brings a touch of vintage sophistication to the modern wardrobe. Designed to make a statement, this structured...
Natural/BurgundyIvory/Flamingo Pink
Women's St Thomas Wheat Braid Fedora Natural
Natural
$59.00 USD
The St. Thomas Fedora is a timeless essential, crafted for those who appreciate both refined style and functional design. Made from 100% braided Laichow straw, this lightweight hat offers breathable...
Natural
Women's Sanibel Everyday Beach Shawl Future Dusk
Future Dusk
$35.00 USD
Your favorite travel companion is "in the bag." The Sanibel Everyday Beach Shawl is endlessly versatile; ready to keep you cozy during your flight, then shield you from sun or...
Women's Sanibel Everyday Beach Shawl Seedling
Seedling
$35.00 USD
Your favorite travel companion is "in the bag." The Sanibel Everyday Beach Shawl is endlessly versatile; ready to keep you cozy during your flight, then shield you from sun or...
Women's Sanibel Everyday Beach Shawl Skyride
Skyride
$35.00 USD
Your favorite travel companion is "in the bag." The Sanibel Everyday Beach Shawl is endlessly versatile; ready to keep you cozy during your flight, then shield you from sun or...
Men's Larix Shoulder Wrap UV Sleeves White
White
$29.00 USD
Stay cool and sun protected with our NEW UPF50+ Larix Men's Shoulder Wrap UV Sleeves, specially designed for active individuals who find other arm sleeves uncomfortable. Made from our cutting-edge...
BlackWhite
Women's Larix Shoulder Wrap UV Sleeves White
White
$29.00 USD
Stay cool and sun protected with our NEW UPF50+ Larix Women's Shoulder Wrap UV Sleeves, specially designed for active individuals who find other arm sleeves uncomfortable. Made from our cutting-edge...
Women's Ocean Sculpt High Rise Bottoms Skyride Perfect Peony
Skyride Perfect Peony
$49.00 USD
Introducing the NEW UPF50+ Ocean Sculpt High Rise Swim Bottoms, meticulously crafted for ultimate sun protection and style. Made from our premium Aqua Helios™ fabric, these swim bottoms offer medium...
Womens North Bay Village Knot Cover-Up White/Black Perfect Peony
White/Black Perfect Peony
$89.00 USD
Meet our NEW Women's North Bay Village Knot Cover Up Skirt. Created with our Aqua Vesta fabric, it's quick-drying, breathable, and lightweight. This ankle-length skirt comes with a twist knot...
Womens's Palm Plaza Knee Swimsuit Skyride Perfect Peony
Skyride Perfect Peony
$139.00 USD
Meet our NEW Palm Plaza Knee Swimsuit—your UPF50+ sun-safe swim essential! This one-piece bodysuit is a breeze to put on with its front zipper. Designed to complement your curves with...
Women's Ocean Drive Cover-Up Lavendula
Lavendula
$89.00 USD
Introducing the epitome of coastal chic, the Ocean Drive Cover Up. Elevate your beachside sun safe look with this knee-length beach cover-up crafted from our signature UPF50+ Aire fabric. Designed...
Women's Heyday Side Split Shirt Lavendula Sea Fan
Lavendula Sea Fan
$59.00 USD
Turn heads with this relaxed fit sun protective top designed for travel or everyday wear. This Heyday Side Split Shirt is comfortable and sporty right down to the scoop neckline....
Women's Vrae Everyday Fashion Wrap Lavendula Sea Fan
Lavendula Sea Fan
$85.00 USD
Make way for the Vrae! This versatile, sustainable wrap is made from our plant-based Moduri™ UPF 50+ fabric that flows like a dream. Subtle side buttons put you in control...
Women's Catalina Beach Cover-Up Dress Skyride/White Stripe
Skyride/White Stripe
$85.00 USD
Everything about our lightweight Catalina Beach Cover-Up Dress is relaxed and casual. Loose front pockets, a deep V-neck, a hood with a drawcord all combine to say: let’s go to...
Women's Cabana Hoodie Skyride/White Stripe
Skyride/White Stripe
$89.00 USD
Our softest beach cover-up designed to flatter your figure. With the two-way zipper, you can let it hang comfortably loose at either the neck or legs. With a lightweight flowing...
Women's Kodia Fishing Shirt Skyride
Skyride
$99.00 USD
We packed our first highly technical sun shirt for women with perfectly placed pockets, convertible coverage options and quick dry breathability, so you can fish hassle free. Elegant style lines...
Women's Waikal Swim Hoodie Skyride
Skyride
$89.00 USD
Cute, comfortable and sun protective - our Waikal Swim Hoodie has it all! This lightweight layer features our quick-dry Vesta fabric, thumbholes and a trendy cropped hem with drawcord for...
Nassau Shantung Straw Frayed Sun Hat Dark Brown
Dark Brown
$79.00 USD
The Nassau Shantung Fedora – Timeless Elegance with a Raw Edge Sophisticated yet effortlessly cool, the Nassau Shantung Fedora is designed for those who appreciate refined style with a laid-back...
BlackDark Brown